B.T. Due Diligence

Run due diligence on B.T.: check compliance and get alerts when suppliers or ownership change.

Denmark · owned by Berlingske Media (Denmark) · bt.dk · 19 vendors

B.T. is a major Danish tabloid newspaper and digital news outlet covering national and international news, sports, entertainment, and coverage of Danish royals and celebrities. It operates primarily as a digital media platform at bt.dk, serving Danish-speaking audiences across Denmark and the Nordic region. B.T. is part of the Berlingske Media group, one of Denmark's largest media conglomerates.

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Last updated 2026-09-13 · revision 4

19 direct vendors, 187 subvendors

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Financials

Three-year financials

Financial Resilience Score: 7/10

B.T. does not publish standalone financial statements, as it is a brand operated by Berlingske Media A/S (CVR 29207493), which is in turn owned by Belgian media group DPG Media since 2020. At the parent level, Berlingske Media has reported revenue in the approximate range of DKK 1.0–1.2 billion annually, with EBIT fluctuating around break-even to modest positive figures (low tens of millions DKK), and equity in the low- to mid-triple-digit millions DKK. Some years have shown losses due to restructuring costs. Financial resilience is supported significantly by ownership under DPG Media, one of the largest media groups in the Benelux/Nordic region, which provides scale, capital, and shared technology infrastructure (ad tech, subscription platforms, video). B.T. remains a top-tier consumer news brand in Denmark with strong digital reach through bt.dk, and a growing digital subscription base (BT PLUS) that reduces dependence on print advertising. However, the company faces structural challenges typical of the print media industry. B.T. discontinued its daily print edition in 2023, moving to a weekend-only print product (BT Weekend), reflecting industry-wide pressure. Heavy competition from Ekstra Bladet, TV2, DR, and global platforms (Meta, Google, TikTok) continues to erode advertising and attention share, while cost pressures on editorial staffing have led to recurring restructuring rounds.

Key strengths: Backed by DPG Media, a large Benelux/Nordic media group providing scale and capital, Top-tier consumer news brand in Denmark with strong digital reach via bt.dk, Growing digital subscription base (BT PLUS) reducing print dependence, Well-diversified portfolio at group level (news, lifestyle, sports, video), Shared technology infrastructure across DPG Media portfolio

Risk factors: Structural decline in print circulation and print advertising, Discontinuation of daily print in 2023 reflecting industry pressure, Heavy competition from Ekstra Bladet, TV2, DR, and global platforms (Meta, Google, TikTok), Ad market cyclicality with Danish digital ad share captured by global platforms, Cost pressure on editorial staffing and recurring restructuring, Consumer price sensitivity for subscriptions in a mature market

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