Clearbit

United States · clearbit.com · 26 vendors

Clearbit is a B2B data intelligence platform that provides real-time company and contact information to help businesses enrich customer data and identify buying signals. It offers solutions for lead generation, sales prospecting, and marketing automation. Clearbit was acquired by HubSpot in late 2023.

Resilience scores

Technology vendors

Services catalogue

9 services in catalogue across 5 categories; runs on 26 sub-vendors.

Insights

Last updated 2026-08-11 · revision 5

26 direct vendors, 316 subvendors

Direct vendors by controlling owner country (sample)

Subvendors by controlling owner country (sample)

Migration Readiness: 8/10

Assessed by AI based on technology stack characteristics (cloud-native vs legacy, containerization, microservices), regulatory environment, data residency requirements, financial stability, and vendor lock-in risks. The score ranges from 0-10, where higher scores indicate better readiness for technology migration.

Clearbit exhibits high migration readiness. A primary strength is its strong cloud-native foundation, extensively utilizing both Amazon Web Services (AWS) and Google Cloud Platform (GCP). This multi-cloud strategy inherently reduces lock-in to a single provider and provides significant flexibility for migration. The tech stack features modern architectural patterns like RESTful API Architecture and Webhook-based Event Streaming, indicative of a modular and adaptable system. The company's use of advanced technologies such as LLMs and real-time data enrichment APIs further suggests a modern development culture conducive to migration. Regulatory compliance is a facilitator, as Clearbit is already SOC 2 Type 2, GDPR, and CCPA compliant, meaning established processes and infrastructure are in place. The absence of specified 'Data Residency Requirements' offers substantial flexibility in choosing migration targets. Financially, an estimated ARR of US$60-70M (2022) indicates a healthy capacity to fund significant migration projects. While the 'Vendor Lock-in Risk: Unknown' is a noted gap, the observed diversity across 34 services and vendors from multiple countries suggests that individual vendor lock-in is likely not extreme. However, the sheer number of services could introduce complexity in managing a large-scale migration, requiring meticulous planning for integration and data transfer.

Compliance

6 in-scope frameworks identified; showing 3.

Data Broker Regulations — Partially Compliant

Clearbit is confirmed as a registered data broker in California. However, multiple US states have enacted or are enacting data broker registration and regulation laws (Vermont, Texas, Oregon, Montana, Indiana, Tennessee, and others). The risk is Medium because: (1) the data broker regulatory landscape is rapidly expanding across US states; (2) non-registration in applicable states carries financial penalties; (3) Clearbit's business model as a data aggregator and reseller places it squarely within the scope of these laws; (4) it is unknown whether Clearbit has registered in all applicable states beyond California.

Evidence: https://clearbit.com/trust, https://clearbit.com/ccpa-opt-out, https://clearbit.com/privacy-policy

ISAE 3000 (source) — Assessment Required

ISAE 3000 (Revised) is an international standard for assurance engagements other than audits or reviews of historical financial information, commonly used in Europe for non-financial assurance reporting (e.g., sustainability, data privacy, internal controls). Clearbit's Trust Center does not reference ISAE 3000. As a US-headquartered company, Clearbit uses AICPA SOC 2 (the US equivalent framework) rather than ISAE 3000. Risk is Low because ISAE 3000 is not mandated for Clearbit's sector or jurisdiction, and SOC 2 Type 2 serves as the functional equivalent for its customer base.

Evidence: https://clearbit.com/trust

CCPA — Compliant

Clearbit is explicitly registered as a data broker in California under CCPA requirements and publicly acknowledges CCPA compliance. The company provides a 'Do Not Sell My Info' opt-out mechanism on its website, a Privacy Request Form, and maintains documented data deletion and retention practices. Risk is Low given the explicit registration, public compliance acknowledgment, and operational mechanisms in place.

Evidence: https://clearbit.com/trust, https://clearbit.com/ccpa-opt-out, https://preferences.clearbit.com/privacy, https://clearbit.com/privacy-policy

Financials

Three-year financials

Financial Resilience Score: 8/10

Clearbit's financial resilience is significantly enhanced by its November 2023 acquisition by HubSpot, a public company with approximately US$2.6B in FY2024 revenue and over US$1.9B in cash and marketable securities. This backing essentially eliminates standalone financial risk for the Clearbit product line. Prior to the acquisition, Clearbit was reportedly profitable and cash-flow positive, which is uncommon for venture-scale SaaS companies, indicating strong underlying unit economics. The company benefits from an established brand in B2B data enrichment, long-standing customer relationships, and tight integration into HubSpot's CRM platform, creating natural cross-sell opportunities into HubSpot's 200,000+ customer base. However, risks remain around data privacy regulation (GDPR, CCPA), competitive pressure from ZoomInfo, Apollo.io, Cognism, and 6sense, integration risk with potential customer churn, and AI-driven commoditization of enrichment services.

Key strengths: Backed by HubSpot with US$1.9B+ cash position, Reportedly profitable/cash-flow positive pre-acquisition, Established brand in B2B data enrichment, Integration with HubSpot's 200,000+ customer base, Product tightly integrated into HubSpot Smart CRM and Breeze AI

Risk factors: Data privacy regulation risk (GDPR, CCPA, US state laws), Competitive pressure from ZoomInfo, Apollo.io, Cognism, Lusha, 6sense, Integration risk with potential legacy customer churn, AI/LLM disruption potentially commoditizing enrichment, No standalone financial disclosure post-acquisition

Revenue by geography

Workforce by country

Signed-in users can see whether their own company is exposed to this vendor's disruption, plus the full sub-vendor list and country breakdowns, every in-scope compliance framework plus gaps and next steps, and alerts when any of it changes.

View the full interactive report