CloudFilter (Newfold Digital) Due Diligence

Run due diligence on CloudFilter (Newfold Digital): check compliance and get alerts when suppliers change.

United States · www.cloudfilter.net · 5 vendors

Newfold Digital is a leading web and commerce technology company that provides web hosting, domain registration, website building, and online marketing services. It serves millions of small and medium-sized businesses globally through a portfolio of brands. The company helps customers establish and grow their digital presence.

Resilience scores

Technology vendors

Services catalogue

2 services in catalogue across 2 categories; runs on 5 sub-vendors.

Insights

Last updated 2026-08-11 · revision 6

5 direct vendors, 109 subvendors

Direct vendors by controlling owner country (sample)

Subvendors by controlling owner country (sample)

Financials

Three-year financials

Financial Resilience Score: 5/10

Newfold Digital, the parent of CloudFilter, is a privately held web presence and technology company backed by Clearlake Capital and Siris Capital following the February 2021 merger of Endurance International Group's web presence business and Web.com Group. The company benefits from a diversified portfolio of well-known brands (Bluehost, Web.com, Network Solutions, HostGator, Domain.com, Yoast, CrazyDomains, CloudFilter) serving an estimated 6+ million customers globally, with a predominantly recurring subscription revenue model providing revenue visibility and typical industry renewal rates of 70-85%. Estimated adjusted EBITDA of roughly US$400M in 2022 (per rating agency estimates) indicates meaningful cash generation capability. However, the company carries substantial leverage from the 2021 LBO, with rating agencies historically assigning speculative-grade B/B2 ratings reflecting mid-to-high single-digit debt/EBITDA multiples at deal close. Competitive pressure in commoditized hosting and domain markets from GoDaddy, Squarespace, Wix, Shopify, and hyperscalers, combined with SMB customer concentration and limited transparency as a private entity, tempers the resilience profile. CloudFilter specifically operates in the mature, low-margin anti-spam/filtering category competing against Proofpoint, Mimecast, Barracuda, and native Microsoft/Google solutions.

Key strengths: Diversified portfolio of established web presence brands serving 6+ million customers, Recurring subscription revenue model with high renewal rates (70-85%), PE sponsor backing from Clearlake Capital and Siris Capital, Estimated adjusted EBITDA of ~US$400M providing cash generation, Cross-sell opportunities for CloudFilter across hosting/domain customer base

Risk factors: High leverage from 2021 LBO with speculative-grade B/B2 credit ratings, Intense competition in commoditized hosting/domain markets (GoDaddy, Squarespace, Wix, Shopify, hyperscalers), SMB customer concentration creating cyclical sensitivity, CloudFilter operates in mature, low-margin anti-spam category vs. Proofpoint, Mimecast, Barracuda, Microsoft, Google, Limited financial transparency as a private company, Mid-to-high single-digit debt/EBITDA leverage multiples at LBO close

Revenue by geography

Revenue by product/service

Signed-in users can see whether their own company is exposed to this vendor's disruption, plus the full sub-vendor list and country breakdowns, every in-scope compliance framework plus gaps and next steps, and alerts when any of it changes.

View the full interactive report