eesy Due Diligence

Run due diligence on eesy: check compliance and get alerts when suppliers or ownership change.

Denmark · owned by DKTUK Limited (United Kingdom) · eesy.dk · 14 vendors

eesy is a 100% digital mobile company in Denmark, offering mobile subscriptions and 5G internet. It operates on the TDC NET network, focusing on simplicity, no binding, and no hidden fees. eesy is a brand under Nuuday.

Resilience scores

Digital Sovereignty: 0
Digital Resilience: 4
Financial Resilience: 6

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Services catalogue

3 services in catalogue across 1 category; runs on 14 sub-vendors.

Customer Self-Service
Digital Platform
Order Management

Insights

Last updated 2026-09-13 · revision 1

14 direct vendors, 175 subvendors

Direct vendors by controlling owner country (sample)

United States: 11
Denmark: 2
Australia: 1

Subvendors by controlling owner country (sample)

Denmark: 4
South Korea: 1
France: 7

Compliance

10 in-scope frameworks identified; showing 3.

Financials

Three-year financials

2025: revenue DKK 14.8B, EBIT DKK -253M, equity DKK 5.52B
2024: revenue DKK 14.6B, EBIT DKK -50.0M, equity DKK 5.68B
2023: revenue DKK 14.5B, EBIT DKK -2.00M, equity DKK 6.12B

Financial Resilience Score: 6/10

eesy benefits significantly from being part of the TDC Brands / Nuuday portfolio, ultimately owned by a consortium including PFA, PKA, ATP and Macquarie funds. This backing provides access to TDC NET's radio infrastructure at internal transfer prices, giving eesy a structural cost advantage over independent MVNOs. The asset-light, digital-only business model with no retail footprint, self-service app, minimal customer-service headcount, and no long binding contracts helps keep operational expenses low. However, standalone financial data for CVR 40075291 was not accessible in this research session, limiting confidence in the resilience assessment. As a young entity founded in 2018/2019, equity buffers are likely modest and profitability is likely dependent on intra-group cost allocations. The company faces intense price competition in the Danish low-cost mobile segment with thin margins per SIM and easy churn due to no binding contracts. Additionally, eesy has no independent access to spectrum or network, making it entirely dependent on parent TDC/Nuuday's strategic decisions and wholesale terms.

Key strengths: Backing of Tier-1 parent TDC Brands / Nuuday with consortium ownership (PFA, PKA, ATP, Macquarie), Access to TDC NET infrastructure at internal transfer prices, Asset-light, digital-only model with low opex, Rides on 'Denmark's best mobile network' quality reputation (11 years running), Positioned in growing value/discount segment of Danish mobile market

Risk factors: Intense price competition in Danish low-cost mobile segment with thin margins, Easy customer churn due to no binding contracts, Brand cannibalisation risk with sister brands Telmore and CBB within TDC Brands, Complete dependency on parent for network, spectrum and wholesale terms, Small standalone entity with likely modest equity buffers, Profitability likely dependent on intra-group cost allocations

Revenue by geography

Denmark: 100%

Revenue by product/service

5G Home Internet: 0%
eSIM for Smartwatch: 0%
Mobile Subscriptions: 0%
International Data Packs: 0%

Workforce by country

Denmark: 0

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