Envato Due Diligence
Run due diligence on Envato: check compliance and get alerts when suppliers change.
Australia · envato.com · 15 vendors
Envato is a creative technology company that operates online marketplaces and a subscription service for digital creative assets. It provides unlimited access to high-quality assets such as stock photos, video, audio, graphics, and templates, along with a suite of generative AI tools to empower creative professionals. The company supports a global community of creators who sell their work through its platforms.
Resilience scores
- Digital Sovereignty: 7
- Digital Resilience: 8
- Financial Resilience: 7
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Services catalogue
8 services in catalogue across 5 categories; runs on 15 sub-vendors.
- group
- Market
- CodeCanyon
Insights
Last updated 2026-08-11 · revision 7
15 direct vendors, 195 subvendors
Direct vendors by controlling owner country (sample)
- United States: 13
- Australia: 1
- Hungary: 1
Subvendors by controlling owner country (sample)
- Brazil: 1
- Norway: 2
- Unknown: 1
Compliance
8 in-scope frameworks identified; showing 3.
CPRA — Evidence found
Evidence: https://www.envato.com/privacy/, https://www.envato.com/privacy/my-personal-information/
Australian Privacy Act 1988 — Evidence found
Evidence: https://www.envato.com/privacy/, https://www.oaic.gov.au/privacy/the-privacy-act, https://www.envato.com/about/
Australian Spam Act 2003 — Evidence found
Evidence: https://www.envato.com/privacy/, https://www.legislation.gov.au/Details/C2021C00238
Financials
Three-year financials
- 2023:
- 2022: revenue A$285M
- 2021: revenue A$260M
Financial Resilience Score: 7/10
Envato demonstrates strong financial resilience underpinned by 18 years of bootstrapped, profitable operations without external venture capital. The company generated sufficient operating cash flow to self-fund growth from 2006 to 2024, culminating in a US$245 million cash acquisition by Shutterstock in March 2024. The shift toward Envato Elements subscriptions since 2016 improved revenue visibility and recurring cash flow, and the two-sided marketplace with over 2 million buyers and hundreds of thousands of authors provides a defensible network moat. However, resilience is challenged by generative AI competitors (Midjourney, Adobe Firefly, OpenAI, Runway) that erode the marginal value of stock content libraries, as well as high author payout rates (~70%) that compress gross margin. The legacy Envato Market marketplace business appears flat-to-declining, and category consolidation from Adobe, Getty, Canva, and Freepik intensifies pricing pressure. Post-acquisition, Envato benefits from the balance sheet backing of NYSE-listed Shutterstock, but standalone transparency has diminished. Overall the company is financially sound but faces meaningful structural headwinds.
Key strengths: Bootstrapped and profitable since 2006 with no external VC, Successful shift to recurring subscription revenue via Envato Elements, Two-sided marketplace network effects with 2M+ buyers, Acquired by NYSE-listed Shutterstock for US$245M cash in March 2024, Diversified content catalog of 29M+ assets across multiple media types
Risk factors: Generative AI competition eroding stock content value, Author payout rates (~70%) compress gross margins, Legacy Envato Market marketplaces flat-to-declining, Intense competition from Adobe, Getty, Canva, Freepik, Reduced financial transparency post-acquisition, FX exposure: AUD-domiciled, USD-priced revenue, global payouts, 2023 layoffs affected ~10-15% of staff
Revenue by geography
- United States: 40%
- Europe: 35%
- Asia-Pacific: 20%
- Australia and Other: 5%
Revenue by product/service
- Envato Elements (subscription): 65%
- Envato Market (marketplaces): 30%
- Placeit, Tuts+, Mixkit and other: 5%
Workforce by country
- Canada: 0
- Mexico: 0
- Australia: 0
- Philippines: 0
- United States: 0
- United Kingdom: 0
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