Fundraise Up, Inc. Due Diligence

Run due diligence on Fundraise Up, Inc.: check compliance and get alerts when suppliers change.

United States · fundraiseup.com · 33 vendors

Fundraise Up, Inc. is a technology company that provides an AI-powered digital fundraising platform for nonprofit organizations. The platform optimizes the online giving experience, helping nonprofits increase donation revenue and acquire recurring donors. It offers features like AI conversion optimization, various payment methods, and personalized donor experiences.

Resilience scores

Technology vendors

Services catalogue

1 service in catalogue across 1 category; runs on 33 sub-vendors.

Insights

Last updated 2026-07-29 · revision 2

33 direct vendors, 285 subvendors

Direct vendors by controlling owner country (sample)

Subvendors by controlling owner country (sample)

Compliance

8 in-scope frameworks identified; showing 3.

SOC 2 (source) — Evidence found

Evidence: https://fundraiseup.com/platform/compliances/, https://fundraiseup.com/platform/security/, https://trust.fundraiseup.com/, https://fundraiseup.com/blog/SOC-2-Type-II-certification/

ISO 27001 (source) — Evidence found

Evidence: https://fundraiseup.com/platform/compliances/, https://fundraiseup.com/platform/security/, https://trust.fundraiseup.com/, https://fundraiseup.com/blog/strengthening-nonprofit-compliance-with-ISO-certification/

ISAE 3000 (source) — No public evidence

Evidence: https://fundraiseup.com/platform/compliances/, https://trust.fundraiseup.com/

Financials

Three-year financials

Financial Resilience Score: 7/10

Fundraise Up demonstrates solid qualitative financial resilience despite the absence of publicly available audited financial statements. The company operates a recurring-revenue SaaS model with transaction-based pricing on donations processed, providing strong operating leverage as donation volume scales. Its blue-chip nonprofit customer base—including UNICEF USA, UNFPA, Canadian Red Cross, Salvation Army UK, and Smile Train—suggests meaningful average contract values and low churn risk in flagship accounts. The company is backed by strategic and financial investors, notably Salesforce Ventures (reported Series A participation around 2022), which supports both capital availability and enterprise distribution through the Salesforce ecosystem. Growth in headcount from a small founding team in 2017 to 350+ globally in 2025, combined with expansion to 3,500+ nonprofit customers, indicates sustained revenue growth adequate to fund hiring. Product differentiation through conversion-rate optimization, AI-optimized ask amounts, and modern payment methods (Apple Pay, Google Pay, PayPal, crypto) supports pricing power. However, opacity around financials, concentration in the nonprofit vertical (sensitive to macroeconomic downturns), seasonal revenue skewed to Q4/GivingTuesday, and competitive pressure from Blackbaud, Bonterra, and Classy/GoFundMe temper the assessment. Score reflects strong qualitative indicators offset by lack of financial transparency and inherent private-company funding risk.

Key strengths: Recurring-revenue SaaS model with transaction-based pricing providing strong operating leverage, Blue-chip nonprofit customer base including UNICEF USA, UNFPA, Canadian Red Cross, Smile Train, Backed by Salesforce Ventures and other strategic/financial investors, Product differentiation via AI-optimized conversion and modern payment methods, Global footprint with 25 language localizations and multi-currency support, Headcount growth from small founding team (2017) to 350+ employees (2025), Customer base growth to 3,500+ nonprofits

Risk factors: No public financial disclosure limits stakeholder assessment of liquidity and profitability, Concentration in nonprofit vertical sensitive to macroeconomic downturns and reduced charitable giving, Transaction-fee revenue model tied to seasonal donation volume (Q4/GivingTuesday skew), Competitive pressure from well-funded incumbents (Blackbaud, Bonterra, Classy/GoFundMe), Regulatory and payment compliance risk (PCI, GDPR, fraud/AML) across jurisdictions, Dependence on continued VC access amid tightened SaaS funding environment

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