KnowBe4, Inc.
United States · owned by Vista Equity Partners (United States) · www.knowbe4.com · 30 vendors
KnowBe4 is a cybersecurity platform specializing in security awareness training, simulated phishing attacks, and human risk management. The company helps organizations train employees to recognize and respond to cyber threats such as phishing, ransomware, and social engineering. It is trusted by tens of thousands of organizations worldwide and was taken private by Vista Equity Partners in 2023.
Resilience scores
- Digital Sovereignty: 90
- Digital Resilience: 8
- Financial Resilience: 7
Disruption prediction
KnowBe4, Inc. has an estimated 17% probability of disruption in the next 6 months.
18 of KnowBe4, Inc.'s 30 vendors monitored for disruptions.
Technology vendors
- Adobe Inc. — Technology — United States
- Demandware — Technology — United States
- HubSpot, Inc. — Technology — United States
- and 27 more
Services catalogue
8 services in catalogue across 4 categories; runs on 30 sub-vendors.
- Domain Verification
- KnowBe4
- Compliance Training
Insights
Last updated 2026-08-15 · revision 9
30 direct vendors, 330 subvendors
Direct vendors by controlling owner country (sample)
- Romania: 1
- United States: 27
- Denmark: 1
Subvendors by controlling owner country (sample)
- Netherlands: 4
- Japan: 5
- Finland: 1
Migration Readiness: 8/10
Assessed by AI based on technology stack characteristics (cloud-native vs legacy, containerization, microservices), regulatory environment, data residency requirements, financial stability, and vendor lock-in risks. The score ranges from 0-10, where higher scores indicate better readiness for technology migration.
KnowBe4 exhibits high migration readiness, primarily driven by its highly modern and cloud-native internal tech stack. The extensive use of Amazon Web Services (AWS) and Microsoft Azure, coupled with practices like Infrastructure as Code (IaC), CI/CD pipelines, and container scanning, suggests a modular and flexible architecture that is well-suited for migration. The company's strong existing regulatory compliance framework, including SOC 2 Type II, ISO 27001, GDPR, HIPAA, CCPA, and NIS2 applicability, indicates mature processes that can adapt to compliance requirements during a migration. Additionally, the availability of data centers in the US, EU (Germany), and Canada provides flexibility in meeting data residency requirements. However, the assessment is hindered by the lack of financial stability data (revenue concentration and growth history), which makes it impossible to evaluate the company's capacity to fund a significant migration effort. A key challenge is the 'Vendor Lock-in Risk: Unknown'. While the company's tech stack implies a moderate number of vendors (e.g., AWS, Azure, HubSpot, Zendesk), the lack of clarity on lock-in risk and contract complexity, combined with a moderate vendor geographic diversity (3 unique countries for 25 services), could introduce complexities and potential hurdles during a migration. The contradictory vendor data ('Total Vendors: 0' vs. other vendor details) also adds ambiguity to this assessment component.
Compliance
13 in-scope frameworks identified; showing 3.
LGPD — Compliant
KnowBe4 explicitly confirms LGPD compliance on its Global Privacy Compliance page. The company acquired El Pescador (a Brazilian security awareness training company) in March 2019, establishing direct Brazilian operations. Risk is Low because KnowBe4 has proactively addressed LGPD compliance with robust technical and organizational measures and a Global Data Processing Addendum.
Evidence: https://www.knowbe4.com/legal/knowbe4-global-privacy-compliance, https://www.knowbe4.com/legal/global-data-processing-addendum, https://www.knowbe4.com/about-us
PDPL — Compliant
KnowBe4 explicitly confirms compliance with Saudi Arabia's PDPL on its Global Privacy Compliance page. The PDPL came into force on September 14, 2023, and KnowBe4 has implemented compliance measures. Risk is Low because KnowBe4 has proactively addressed PDPL requirements.
Evidence: https://www.knowbe4.com/legal/knowbe4-global-privacy-compliance, https://www.knowbe4.com/legal/global-data-processing-addendum
PDPA — Compliant
KnowBe4 explicitly confirms PDPA compliance on its Global Privacy Compliance page. The company serves Singapore-based organizations and has implemented appropriate cross-border data transfer mechanisms. Risk is Low because KnowBe4 has proactively addressed Singapore PDPA requirements.
Evidence: https://www.knowbe4.com/legal/knowbe4-global-privacy-compliance, https://www.knowbe4.com/legal/global-data-processing-addendum
Financials
Three-year financials
- 2022: revenue $334.9M
- 2021: revenue $238.2M
- 2020: revenue $166.4M
Financial Resilience Score: 7/10
KnowBe4 demonstrated strong financial resilience during its public tenure (April 2021 - February 2023), with consistent revenue growth exceeding 40% year-over-year. The company operated in the security awareness training and simulated phishing market, a sector with strong secular tailwinds driven by escalating cybersecurity threats and regulatory compliance requirements. Its SaaS-based subscription model provided predictable, recurring revenue streams that supported resilience. The February 2023 take-private transaction by Vista Equity Partners at $4.6 billion validated the company's underlying business value and long-term prospects. Vista's history of acquiring high-quality software businesses suggests KnowBe4 had strong unit economics, high gross margins typical of SaaS companies, and durable customer retention. However, like many high-growth SaaS companies during this period, KnowBe4 was not consistently profitable on a GAAP basis, relying on continued growth investments. As a private company since February 2023, transparency into current financial performance is limited, introducing uncertainty. The company likely carries additional leverage post-buyout, which is typical of private equity-owned companies and could constrain flexibility. Nevertheless, its market-leading position in security awareness training and strong recurring revenue base support a resilience score of 7.
Key strengths: Strong recurring SaaS revenue model, Consistent 40%+ revenue growth pre-buyout, Market-leading position in security awareness training, Backed by Vista Equity Partners (strong financial sponsor), Secular tailwinds from rising cybersecurity threats
Risk factors: Limited financial disclosure since going private in Feb 2023, Likely elevated leverage from LBO transaction, Historical GAAP unprofitability during high-growth phase, Competitive market with well-funded rivals (Proofpoint, Mimecast)
Signed-in users can see whether their own company is exposed to this vendor's disruption, plus the full sub-vendor list and country breakdowns, every in-scope compliance framework plus gaps and next steps, and alerts when any of it changes.