Leadinfo

Netherlands · www.leadinfo.com · 15 vendors

Leadinfo is a B2B lead generation software that identifies companies visiting a website in real-time. It provides company information, contact details, and visitor behavior to help businesses convert anonymous website visitors into leads and optimize sales efforts.

Resilience scores

Disruption prediction

Leadinfo has an estimated 21% probability of disruption in the next 6 months.

8 of Leadinfo's 15 vendors monitored for disruptions.

Technology vendors

Services catalogue

2 services in catalogue across 2 categories; runs on 15 sub-vendors.

Insights

Last updated 2026-05-06 · revision 1

15 direct vendors, 199 subvendors

Direct vendors by controlling owner country (sample)

Subvendors by controlling owner country (sample)

Migration Readiness: 9/10

Assessed by AI based on technology stack characteristics (cloud-native vs legacy, containerization, microservices), regulatory environment, data residency requirements, financial stability, and vendor lock-in risks. The score ranges from 0-10, where higher scores indicate better readiness for technology migration.

Leadinfo exhibits a very high degree of migration readiness, predominantly driven by its highly modern and cloud-native internal tech stack. The extensive use of AWS services like ECS/Fargate strongly suggests a containerized and likely microservices-based architecture, which is ideal for seamless migration, re-platforming, or re-hosting to various cloud environments. The adoption of modern programming languages and frameworks such as Node.js, React, TypeScript, Python, and a robust database like PostgreSQL further contributes to this flexibility and portability. The geographic diversity of its vendor base, with services from 8 unique countries, is also a positive factor, as it suggests a reduced risk of vendor-related geographic concentration complicating migration efforts. However, several critical pieces of information are missing, which introduce uncertainties for a comprehensive migration plan. The regulatory environment and specific data residency requirements are not specified, which could pose significant challenges and costs during data migration and compliance planning. The absence of financial stability data (revenue concentration, growth history) also prevents an assessment of Leadinfo's capacity to fund a potentially large-scale migration project. Lastly, while vendor geographic diversity is good, the actual vendor lock-in risk remains unknown, which could impact the ease of transitioning away from certain services or platforms.

Compliance

3 in-scope frameworks identified; showing 3.

SOC 2 (source) — Assessment Required

As a cloud-based SaaS provider handling customer data, SOC2 compliance would be beneficial for customer trust and security assurance. While they have ISO 27001 certification (which covers similar security controls), SOC2 is often expected by enterprise customers for cloud service providers. The risk is medium because lack of SOC2 could impact customer acquisition, though ISO 27001 provides similar security assurance.

Evidence: https://www.leadinfo.com/en/legal/gdpr/

GDPR (source) — Compliant

Leadinfo is headquartered in the Netherlands (EU) and explicitly states 100% GDPR compliance. They have implemented comprehensive data protection measures including ISO 27001 certification, data processing agreements, EU-based data storage (Ireland), and detailed privacy controls. The company has a dedicated GDPR compliance page and follows all seven GDPR principles. Risk is low due to their proactive compliance approach and EU location.

Evidence: https://www.leadinfo.com/en/legal/gdpr/, https://www.leadinfo.com/wp-content/uploads/2025/05/ISO-IEC_27001-ENG-243742-2017-AIS-NLD-UKAS-20-20250408.pdf

ISO 27001 (source) — Compliant

Leadinfo has achieved ISO 27001 certification, demonstrating compliance with international information security management standards. This significantly reduces security and compliance risks as it shows they have implemented comprehensive security controls and undergo regular audits. The certification is current and publicly disclosed.

Evidence: https://www.leadinfo.com/en/legal/gdpr/, https://www.leadinfo.com/wp-content/uploads/2025/05/ISO-IEC_27001-ENG-243742-2017-AIS-NLD-UKAS-20-20250408.pdf

Financials

Three-year financials

Financial Resilience Score: 7/10

Leadinfo presents a solid qualitative financial profile typical of a successful European B2B SaaS scale-up, despite the absence of public financial disclosures. The company operates a subscription-based model with monthly recurring billing, which generally yields predictable cash flows and high gross margins (typically 70-85% in this segment). With 8,000+ paying customers and 15,000+ users across a diversified base spanning SMB and some enterprise logos (Visma, Brother, DHL, ABB, Sendcloud), revenue concentration risk appears low. Estimated ARR is in the low double-digit millions of euros based on pricing tiers (€49-€599/month). The 2024 acquisition by Team.blue (backed by Hg Capital and CVC) significantly strengthens the financial resilience profile by providing access to growth capital, shared infrastructure, and cross-sell opportunities into Team.blue's ~3 million European SMB customer base. Self-serve onboarding supports efficient unit economics with low CAC, while the 2,000+ certified partner channel provides distributed sales leverage. Consistent G2 leader recognition signals healthy retention and NPS. However, key risks temper the assessment: intense competition from Leadfeeder/Dealfront, ZoomInfo, Apollo, Cognism and others creates pricing pressure; GDPR and ePrivacy regulatory tightening could materially affect the core product's scope; SMB customer exposure increases churn vulnerability in downturns; and dependence on third-party data sources adds operational risk. As a private B.V. with only abbreviated KVK filings, financial transparency is limited.

Key strengths: SaaS subscription model with predictable recurring revenue and high gross margins, Diversified customer base of 8,000+ companies with low concentration risk, Strategic backing from Team.blue (Hg Capital and CVC) since 2024, 2,000+ certified partner channel acting as distributed sales force, Self-serve onboarding driving efficient unit economics and low CAC, Strong market position in Benelux and DACH regions, Consistent G2 leader recognition indicating healthy retention

Risk factors: Crowded competitive landscape (Leadfeeder/Dealfront, ZoomInfo, Apollo, Cognism, Lead Forensics), GDPR/ePrivacy regulatory risk on IP-to-company resolution and B2B contact data, Dependence on third-party data sources (IP databases, CRM integrations), SMB customer exposure with higher churn risk in economic downturns, Limited financial transparency as private Dutch B.V., M&A integration risk post-Team.blue acquisition, Constant pricing pressure in competitive SaaS segment

Revenue by geography

Revenue by product/service

Workforce by country

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