Momentive Global

United States · www.surveymonkey.com · 26 vendors

SurveyMonkey Inc. is a software-as-a-service (SaaS) company that provides online survey and forms tools. It offers solutions that help businesses collect and analyze stakeholder feedback to make informed decisions.

Resilience scores

Disruption prediction

Momentive Global has an estimated 11% probability of disruption in the next 6 months.

15 of Momentive Global's 26 vendors monitored for disruptions.

Technology vendors

Services catalogue

3 services in catalogue across 2 categories; runs on 26 sub-vendors.

Insights

Last updated 2026-08-16 · revision 2

26 direct vendors, 295 subvendors

Direct vendors by controlling owner country (sample)

Subvendors by controlling owner country (sample)

Migration Readiness: 9/10

Assessed by AI based on technology stack characteristics (cloud-native vs legacy, containerization, microservices), regulatory environment, data residency requirements, financial stability, and vendor lock-in risks. The score ranges from 0-10, where higher scores indicate better readiness for technology migration.

Momentive Global exhibits very high migration readiness, largely driven by its highly modern and cloud-native technology stack. The extensive use of Amazon Web Services (AWS), containerization technologies like Kubernetes and Docker, and microservices-enabling tools like Kafka, along with modern programming languages (Python, JavaScript, Node.js), positions the company for agile and efficient migration or re-platforming efforts. The absence of specified data residency requirements provides significant flexibility in choosing migration targets and data placement strategies. While the 'Total Vendors: 0' data point is confusing given the mention of 29 services and diverse vendor HQ countries, assuming vendors are utilized, their geographic diversity across 8 countries suggests a reduced risk of extreme lock-in from any single vendor, which would ease migration complexities. The primary limitations to a perfect score are the lack of data on the specific regulatory environment, which could introduce unforeseen compliance challenges during migration, and the absence of financial stability data to assess the company's capacity to fund a large-scale migration project.

Compliance

10 in-scope frameworks identified; showing 3.

NIS2 (source) — Assessment Required

NIS2 Directive (EU) 2022/2555 applies to 'Important Entities' in the category of 'digital providers,' which includes online marketplaces, online search engines, and cloud computing services. SurveyMonkey/Momentive Global operates as a SaaS/cloud-based digital platform with an EU legal entity (SurveyMonkey Europe UC, Ireland) and an EU data center. The company clearly exceeds the NIS2 size thresholds (medium/large enterprise: 50+ employees, €10M+ turnover) given its global scale (260,000+ organizational customers). However, the precise NIS2 classification — whether as a 'digital provider' (cloud computing service, online marketplace) or potentially as ICT service management — requires formal legal assessment by the Irish competent authority (NCSC Ireland / CSIRT Ireland). Risk is Medium because: (a) the company has strong existing security controls (ISO 27001, SOC 2) that substantially overlap with NIS2 requirements; (b) formal NIS2 registration/notification obligations may not yet be fully discharged; (c) enforcement is still maturing across EU member states.

Evidence: https://www.surveymonkey.com/learn/trust-center/, https://www.surveymonkey.com/mp/legal/international-data-center-overview/, https://www.surveymonkey.com/about/office-locations/

ISO 27001 (source) — Compliant

SurveyMonkey has maintained ISO 27001 certification since 2019, with annual surveillance audits and triennial recertification audits as required by the standard. ISO 27001 is an internationally recognized information security management system (ISMS) standard. Risk is Low because: (1) the certification has been continuously maintained for 5+ years; (2) ISO 27001 requires ongoing internal audits, management reviews, and corrective action processes; (3) the certification is publicly disclosed and referenced in the Trust Center; (4) it provides a strong foundation for GDPR, NIS2, and HIPAA compliance. The company's security posture (dedicated security team, annual pen tests, 24/7 incident response, AES-256 encryption) is consistent with ISO 27001 requirements.

Evidence: https://www.surveymonkey.com/learn/trust-center/, https://www.surveymonkey.com/curiosity/security-is-the-cornerstone-for-building-trust-surveymonkey-achieves-iso-27001-certification/

SOC 2 (source) — Compliant

SurveyMonkey has maintained SOC 2 Type II certification since 2021, with annual audits. SOC 2 Type II is the most rigorous form of SOC 2 attestation, covering the operating effectiveness of controls over a defined period (typically 6–12 months). Risk is Low because: (1) the certification is current and subject to annual renewal audits; (2) Type II (not just Type I) demonstrates sustained operational effectiveness, not just design adequacy; (3) the company publicly discloses this certification and references it in its Trust Center; (4) the certification is directly relevant to its cloud SaaS business model and is a key customer trust signal for its 260,000+ enterprise customers.

Evidence: https://www.surveymonkey.com/learn/trust-center/, https://www.surveymonkey.com/curiosity/soc2-security-certification/

Financials

Three-year financials

Financial Resilience Score: 5/10

Momentive Global (SurveyMonkey) operated a subscription/SaaS business model with strong recurring revenue characteristics and high gross margins (~80%). Revenue compounded at approximately 22-25% CAGR from 2018 through 2021, reaching $460.5M in FY 2021. However, the company was persistently unprofitable on a GAAP basis, with operating losses widening from ~$94M in 2019 to ~$157M in 2021, driven by heavy stock-based compensation and aggressive sales & marketing investment to support its enterprise pivot. The company's inability to reconcile heavy investment with GAAP profitability contributed to the failed Zendesk merger in early 2022 and the subsequent take-private acquisition by Symphony Technology Group for ~$1.5B in June 2022. While PE ownership provides financial backing and removes short-term public-market pressure, LBO transactions typically add significant debt to the balance sheet, and the current debt profile is not publicly disclosed. Multiple rounds of post-acquisition layoffs have been reported. Strengths supporting resilience include a globally recognized brand, a massive free-user funnel driving low CAC, a diversified customer base with no single customer >10% of revenue, and predictable recurring subscription revenue. Risks include competitive pressure from Qualtrics, Medallia, Typeform, and free alternatives (Google Forms, Microsoft Forms), AI-driven disruption of survey creation, post-LBO leverage, and reduced transparency since going private.

Key strengths: SaaS subscription model with ~80% gross margins, Strong revenue growth (~22-25% CAGR 2018-2021), Globally recognized SurveyMonkey brand, Large free-user funnel driving low customer acquisition cost, 260K+ paying organizations globally by 2021, Diversified customer base with no customer >10% of revenue, PE backing from Symphony Technology Group since June 2022

Risk factors: Persistent GAAP operating losses (~$157M in 2021), Heavy stock-based compensation and S&M spending, Competitive pressure from Qualtrics, Medallia, Typeform, Google/Microsoft Forms, Enterprise transition risk with longer sales cycles, Post-LBO leverage with undisclosed debt profile, Reduced transparency as a private company, Generative AI disruption to survey creation, Post-acquisition layoffs signaling cost restructuring

Revenue by geography

Revenue by product/service

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