Planday Due Diligence
Run due diligence on Planday: check compliance and get alerts when suppliers change.
Denmark · www.planday.com · 16 vendors
Planday is a cloud-based workforce management platform that provides employee scheduling, time tracking, and communication tools for shift-based businesses. It helps businesses optimize work schedules, manage labor costs, and streamline payroll processes. The platform is used across various industries, including restaurants, hotels, and retail.
Resilience scores
- Digital Sovereignty: 6
- Digital Resilience: 8
- Financial Resilience: 7
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Services catalogue
2 services in catalogue across 1 category; runs on 16 sub-vendors.
- Planday
- Scheduling
Insights
Last updated 2026-09-13 · revision 1
16 direct vendors, 222 subvendors
Direct vendors by controlling owner country (sample)
- Sweden: 1
- United States: 11
- New Zealand: 1
Subvendors by controlling owner country (sample)
- Australia: 1
- China: 9
- United States: 166
Compliance
8 in-scope frameworks identified; showing 3.
Working Time Directive — Evidence found
Evidence: https://www.planday.com/how-it-works/compliance/security, https://www.planday.com/how-it-works/compliance, https://www.planday.com
EU AI Act (source) — No public evidence
Evidence: https://www.planday.com, https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=CELEX:32024R1689, https://www.planday.com/how-it-works/compliance/security
ISAE 3000 (source) — No public evidence
Evidence: https://www.planday.com/legal, https://www.planday.com/how-it-works/compliance/security
Financials
Three-year financials
- 2025: gross profit DKK 127M, EBIT DKK -98.5M, equity DKK 116M
- 2024: gross profit DKK 98.9M, EBIT DKK -122M, equity DKK 74.5M
- 2023: gross profit DKK 79.0M, EBIT DKK -140M, equity DKK 67.4M
Financial Resilience Score: 7/10
Planday's financial resilience is substantially enhanced by its status as a wholly-owned subsidiary of Xero Limited (ASX/NZX: XRO) since March 2021. As part of a profitable, listed parent with strong cash generation and over 4 million subscribers globally, Planday benefits from an effectively unlimited near-term liquidity backstop, dramatically reducing going-concern risk compared to a standalone VC-funded SaaS company. Its recurring SaaS subscription model produces sticky, high-margin revenue with predictable cash flows, and its diversified SMB customer base across hospitality, retail, healthcare and leisure verticals in multiple European countries reduces concentration risk. However, standalone profitability remains unproven. Planday has been loss-making at the operating line for many years, with pre-acquisition FY2019/20 revenue of approximately DKK 140-160M against material operating losses driven by growth spend. Xero's FY24 annual report disclosed a non-cash impairment of the Planday cash-generating unit, a clear signal that the €155.7M acquisition did not deliver expected growth and that reinvestment appetite may be constrained. Combined with competitive pressure from Deputy, When I Work, Quinyx, Personio and others, plus SMB customer exposure to cyclical hospitality/retail sectors, the resilience score reflects strong parent-backed stability offset by weak standalone economics.
Key strengths: Wholly-owned subsidiary of profitable ASX/NZX-listed Xero Limited providing liquidity backstop, Recurring SaaS subscription revenue with high gross margins and stickiness, Diversified SMB customer base across multiple countries and verticals, Integrated product (scheduling, time tracking, payroll, comms) creates switching costs, Cross-sell distribution leverage into Xero's 4M+ global accounting customer base
Risk factors: Xero disclosed non-cash impairment of Planday CGU in FY24, signalling underperformance vs. acquisition case, Multi-year operating losses at Danish entity level; standalone profitability unproven, Crowded competitive landscape (Deputy, When I Work, Quinyx, Personio, HotSchedules, Rotaready, Shiftbase), SMB customers in hospitality and retail are cyclical and vulnerable to macro downturns, Post-acquisition integration risk; founder and early leaders have departed, Multi-currency exposure (GBP, EUR, DKK, SEK, NOK) against DKK/GBP cost base
Revenue by geography
- United Kingdom & Ireland: 35%
- Nordics (Denmark, Norway, Sweden): 27%
- DACH (Germany, Austria, Switzerland): 17%
- Southern Europe (France, Italy, Spain): 13%
- Rest of World: 8%
Revenue by product/service
- Workforce Management SaaS Subscriptions: 100%
Signed-in users can see whether their own company is exposed to this vendor's disruption, plus the full sub-vendor list and country breakdowns, every in-scope compliance framework plus gaps and next steps, and alerts when any of it changes.