Atmist Due Diligence

Run due diligence on Atmist: check compliance and get alerts when suppliers or ownership change.

Canada · owned by Independent (Canada) · snazzymaps.com · 5 vendors

Atmist is a Canadian software development company based in Edmonton, Alberta, best known for creating and maintaining Snazzy Maps — a community-driven repository of custom color schemes and styles for Google Maps aimed at web designers and developers. The platform allows users to explore, create, and share map styles licensed under Creative Commons, and also offers tools such as a map styling editor, a map builder, and a WordPress plugin. Snazzy Maps also provides a public API for developers to integrate map styles into their own applications.

Resilience scores

Technology vendors

Services catalogue

1 service in catalogue across 1 category; runs on 5 sub-vendors.

Insights

Last updated 2026-08-02 · revision 3

5 direct vendors, 86 subvendors

Direct vendors by controlling owner country (sample)

Subvendors by controlling owner country (sample)

Compliance

6 in-scope frameworks identified; showing 3.

GDPR (source) — No public evidence

Evidence: https://snazzymaps.com/press, https://snazzymaps.com/, https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=CELEX%3A32016R0679

PIPEDA — No public evidence

Evidence: https://snazzymaps.com/press, https://snazzymaps.com/, https://www.priv.gc.ca/en/privacy-topics/privacy-laws-in-canada/the-personal-information-protection-and-electronic-documents-act-pipeda/, https://www.alberta.ca/personal-information-protection-act

CASL — No public evidence

Evidence: https://snazzymaps.com/, https://crtc.gc.ca/eng/internet/anti.htm

Financials

Three-year financials

Financial Resilience Score: 4/10

Atmist appears to be a bootstrapped micro-studio with an extremely low cost base, no known debt, and no external investor pressure. The Snazzy Maps site is a durable long-tail SEO asset with substantial cumulative reach (500,000 registered users, 65M page views, 150,000 WordPress plugin downloads) that generates passive display advertising revenue with minimal operational overhead. These factors support baseline resilience for a lifestyle/side-project scale business. However, resilience is significantly undermined by extreme key-person concentration around founder Adam Krogh, deep platform dependency on the Google Maps JavaScript API (subject to pricing and styling changes), and clear stagnation signals: no public product milestones since June 2017 and the parent brand domain atmist.com being listed for sale on HugeDomains for USD $6,295. Revenue is inferred to be well under CAD $1M annually, likely closer to hobby scale, and is concentrated in ad revenue that is cyclical and vulnerable to ad-tech shifts. Overall, the business is stable but dormant, with limited growth capacity and material existential risks.

Key strengths: Low cost base — simple CDN-hosted community site with user-generated content, Established audience: 500K registered users, 65M page views, 150K WordPress plugin downloads, Passive recurring revenue from display advertising and sponsor slots, Bootstrapped, founder-run, no known debt or external investor pressure

Risk factors: Extreme key-person concentration on founder Adam Krogh, Platform dependency on Google Maps JavaScript API (pricing/styling changes), Product stagnation — no public milestones since June 2017, Parent brand domain atmist.com listed for sale ($6,295), signaling brand dormancy, Revenue concentration in advertising (cyclical, ad-blocker/cookie deprecation risks), No moat vs. Google Cloud-based Maps Styling, Mapbox Studio, MapTiler

Revenue by geography

Revenue by product/service

Workforce by country

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