Storytel AB Due Diligence

Run due diligence on Storytel AB: check compliance and get alerts when suppliers or ownership change.

Sweden · owned by Independent (Sweden) · storytel.com · 21 vendors

Storytel is a Swedish audiobook and e-book streaming subscription service operating in over 25 markets worldwide. The company provides access to hundreds of thousands of audiobooks and e-books across multiple languages and genres. Storytel also operates its own publishing house, Mofibo (in Denmark), and produces original audio content.

Resilience scores

Technology vendors

Insights

Last updated 2026-10-01 · revision 21

21 direct vendors, 197 subvendors

Direct vendors by controlling owner country (sample)

Subvendors by controlling owner country (sample)

Compliance

10 in-scope frameworks identified; showing 3.

COPPA — Evidence found

Storytel operates in the US through its subsidiary Audiobooks.com. COPPA applies to online services directed to children under 13 that collect personal information.

Evidence: https://www.largestcompanies.com/company/Storytel-Sweden-AB-458085, https://www.storytel.com/legal-docs/privacy-policy/in/latest, https://digital-strategy.ec.europa.eu/en/policies/avmsd-protection-minors, https://stripe.com/de/resources/more/what-is-psd2-here-is-what-businesses-need-to-know, https://www.appviewx.com/education-center/psd2-compliance/, https://www.ftc.gov/legal-library/browse/rules/childrens-online-privacy-protection-rule-coppa

EU Consumer Rights Directive — Evidence found

As a business selling digital services to consumers within the EU, Storytel is subject to the EU Consumer Rights Directive.

Evidence: https://www.storytel.com/fr/books/iso-iec-27001-2022-an-introduction-to-information-security-and-the-isms-standard-2591980?epi=livre-iso-iec-27001-2022, https://standards.ieee.org/beyond-standards/what-is-the-audiovisual-media-services-directive-avmsd-and-how-does-it-relate-to-childrens-online-privacy/, https://www.chargebee.com/resources/guides/strong-customer-authentication-saas/, https://digital-strategy.ec.europa.eu/en/policies/general-principles-avmsd, https://rpms.sk/en/audiovisual-media-services-directive-avmsd, https://www.charlesrussellspeechlys.com/en/insights/expert-insights/commercial/2020/the-audio-visual-media-services-directive/

NIS2 (source) — No public evidence

Storytel is a large digital provider operating in the EU with a turnover exceeding EUR 10 million and more than 50 employees, which likely qualifies it as an 'Important Entity' under the directive's scope for digital services.

Evidence: https://www.centripetal.ai/blog/understanding-the-nis2-directive-who-is-affected-and-what-you-need-to-know, https://nis2directive.eu/digital-providers/, https://www.securance.com/blog/nis2-directive-explained-scope-compliance-and-requirements-for-2026/, https://optro.ai/blog/nis2

Financials

Three-year financials

Financial Resilience Score: 8/10

Storytel has rapidly transformed from a loss-making growth story into a profitable, cash-generative business. FY2025 was a record year with revenue of SEK 4.02B, operating profit of SEK 423M (10.5% EBIT margin), and net profit of SEK 504M. Adjusted EBITDA margin expanded to 18.8% from 15.8%, and the company moved from a small net debt position to a net cash position of SEK 136M, with an NIBD/adjusted EBITDA ratio of -0.18x. The equity-to-assets ratio strengthened to 53.2% (from 45.8%), supporting a proposed dividend of SEK 1.50 per share and a planned listing move to Nasdaq Stockholm Main Market in 2026. Resilience is further supported by a diversified business model across Streaming (87% of revenue) and Publishing (13% external), geographic diversification across 25+ markets, and strong subscriber momentum (2.67M paying subscribers, +10% YoY). Cash generation is robust, with operating cash flow before working capital of SEK 647M (vs. SEK 514M in 2024). The 2023 reported loss of SEK -742M was largely due to ~SEK 672M of non-cash items affecting comparability; underlying adjusted EBITDA was already positive at ~SEK 248M. Risks remain around FX exposure (3pp drag in 2025), content/royalty cost inflation, and intense competition from Spotify Audiobooks and Audible, but the trajectory and balance sheet suggest high resilience.

Key strengths: Net cash position of SEK 136M (vs. net debt SEK 27M prior year), Strong equity-to-assets ratio of 53.2%, Record profitability: EBIT SEK 423M, net profit SEK 504M in FY2025, Adjusted EBITDA margin expansion to 18.8%, High operating cash flow generation (SEK 647M before working capital), Diversified across Streaming and Publishing segments, Subscriber base growth of 10% YoY to 2.67M, Planned main market listing on Nasdaq Stockholm in 2026, Initiated dividend (SEK 1.50/share proposed)

Risk factors: FX exposure (reported growth 3pp below constant-currency growth), Content and royalty cost inflation, Dependence on third-party publishers for streaming catalogue, Intense competition from Spotify Audiobooks, Audible and other digital entrants, Geopolitical and macro risks across 25+ markets, Execution risk on listing transfer to Main Market in 2026, USD-denominated commitment tied to Audiobooks.com acquisition, Net profit inflated by one-off deferred tax asset recognition (+SEK 195M)

Revenue by geography

Revenue by product/service

Workforce by country

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