The Link

Denmark · thelink.dk · 11 vendors

Resilience scores

Technology vendors

Services catalogue

2 services in catalogue across 2 categories; runs on 11 sub-vendors.

Insights

Last updated 2026-09-12 · revision 2

11 direct vendors, 159 subvendors

Direct vendors by controlling owner country (sample)

Subvendors by controlling owner country (sample)

Migration Readiness: 8/10

Assessed by AI based on technology stack characteristics (cloud-native vs legacy, containerization, microservices), regulatory environment, data residency requirements, financial stability, and vendor lock-in risks. The score ranges from 0-10, where higher scores indicate better readiness for technology migration.

The Link demonstrates high migration readiness. A key strength is its entirely modern, SaaS-based internal tech stack (Webflow, Airtable, Mailchimp, Luma, Notion, YouTube). This means the company is already operating in a 'cloud-native' fashion, eliminating the need for complex migrations from legacy on-premise systems or the adoption of containerization and microservices from scratch. Migration efforts would primarily involve optimizing SaaS usage, integrating platforms, or switching between SaaS providers, which is generally less complex than infrastructure migrations. The absence of specified data residency requirements further simplifies potential data movement. While SaaS platforms inherently involve some vendor lock-in, the implied number of distinct vendors (from the tech stack and services) suggests moderate rather than heavy lock-in, and these platforms often provide APIs for data portability. Weaknesses include the lack of data on financial stability, which could impact the ability to fund migration initiatives, and an unknown regulatory environment that might introduce unforeseen compliance challenges. The contradictory 'Total Vendors: 0' data point also hinders a precise assessment of vendor relationship complexity and potential lock-in risks.

Compliance

4 in-scope frameworks identified; showing 3.

Danish Association Law — Assessment Required

The Link is registered in Denmark as a non-profit association (CVR 42459127), making this law directly applicable to its governance and operations.

As a registered non-profit association ('Forening'), compliance with Danish Association Law is fundamental to its legal standing. Non-compliance could lead to legal disputes or dissolution. The risk is medium as it pertains to corporate governance.

Evidence: https://en.wikipedia.org/wiki/Association_of_Danish_Law_Firms, https://philea.eu/wp-content/uploads/2021/12/Denmark_2020LegalEnvironmentPhilanthropy.pdf, https://denmark.dk/society-and-business/associations/, https://www.hjulmandkaptain.dk/english/legal-services/company-law/associations/

Danish Anti-Money Laundering Act — Assessment Required

The Act primarily targets financial institutions. While not a primary target, as a legal entity receiving funds and facilitating connections between companies and capital, some provisions could be relevant depending on the nature of their financial transactions.

As a non-profit, the inherent risk of money laundering is low. However, since they connect startups with investors and receive funding, there is a minimal risk of being inadvertently involved in illicit financial activities.

Evidence: https://en.wikipedia.org/wiki/Association_of_Danish_Law_Firms, https://skat.dk/media/3cib1roe/order-no-1656-of-19-december-2018.pdf, https://ecnl.org/sites/default/files/2022-03/ECNL%20PILnet%20Banking%20Guide%20Denmark.pdf, https://bechbruun.com/insights/marketing-law-day/, https://ezine.eversheds-sutherland.com/global-aml-guide/denmark, https://cdn.finanstilsynet.dk/finanstilsynet/Media/638544657257320096/HvidvasklovenENG_300424.pdf

Danish Marketing Practices Act — Assessment Required

This Act applies to any business activity in Denmark, including the promotional and marketing communications of a non-profit organization like The Link.

The organization promotes events and services, making it subject to fair marketing practices. Misleading advertising or unsolicited electronic marketing could result in fines and reputational harm. The risk is medium given their public-facing promotional activities.

Evidence: https://en.wikipedia.org/wiki/Association_of_Danish_Law_Firms, https://skat.dk/media/3cib1roe/order-no-1656-of-19-december-2018.pdf, https://novonordiskfonden.dk/en/who-we-are/laws-governing-foundations-in-denmark/, https://gorrissenfederspiel.com/en/our-services/marketing-law/good-marketing-practice/

Financials

Three-year financials

Financial Resilience Score: 5/10

The Link (thelink.dk) is not a standalone commercial company but rather the operating brand and email domain of Startup Aarhus, a Danish non-profit ecosystem organisation based in Aarhus. As a non-profit (likely organised as a forening or fond), it does not operate on a commercial revenue model, and no financial figures (revenue, EBIT, equity) were retrievable from public sources during this research. This makes traditional financial resilience assessment difficult. On the strength side, the organisation benefits from strong ecosystem anchoring within Aarhus, with ties to Aarhus University, Aarhus Kommune, and corporate partners. Its funding model is likely diversified across municipal grants, foundation grants, corporate partnerships, and event sponsorships, which reduces single-source dependency. The team is small (~8 identified staff), keeping fixed costs low, and the brand is well-established locally through flagship events like SMIL festival, Aarhus Townhall, and Techstars Startup Weekend Aarhus. On the risk side, the organisation is heavily dependent on grants and subsidies subject to political cycles, has no recurring commercial product revenue, is concentrated in a single city/region (Aarhus/Central Denmark), and has limited public financial transparency. Sustainability depends on continuously renewing programme funding. A moderate resilience score reflects the balance between strong ecosystem embedding and inherent funding-dependency risks typical of non-profits.

Key strengths: Strong ecosystem anchoring in Aarhus (university, municipality, corporate partners), Diversified stakeholder funding model (grants, sponsorships, partnerships), Strong local brand with flagship events (SMIL, Townhall, Techstars Startup Weekend), Small, focused team (~8 staff) with low fixed-cost base

Risk factors: Grant/subsidy dependency subject to political priorities and funding cycles, No recurring commercial product revenue base, Geographic concentration in Aarhus/Central Denmark region, Limited public financial transparency, Sustainability depends on continuous renewal of programme funding

Revenue by geography

Revenue by product/service

Workforce by country

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