TrustRadius Due Diligence

Run due diligence on TrustRadius: check compliance and get alerts when suppliers change.

United States · www.trustradius.com · 7 vendors

TrustRadius is a buyer intelligence platform that provides in-depth product information, verified user reviews, and research tools for B2B technology. It helps businesses make informed purchasing decisions for software and technology services by offering authentic, unbiased feedback from real users.

Resilience scores

Technology vendors

Services catalogue

1 service in catalogue across 1 category; runs on 7 sub-vendors.

Insights

Last updated 2026-08-03 · revision 2

7 direct vendors, 126 subvendors

Direct vendors by controlling owner country (sample)

Subvendors by controlling owner country (sample)

Compliance

6 in-scope frameworks identified; showing 3.

ISO 27001 (source) — No public evidence

Evidence: https://www.trustradius.com/static/security, https://about.trustradius.com/

FTC Act — Evidence found

Evidence: https://www.trustradius.com, https://www.trustradius.com/static/privacy-policy, https://about.trustradius.com/

SOC 2 (source) — No public evidence

Evidence: https://www.trustradius.com/static/security, https://about.trustradius.com/

Financials

Three-year financials

Financial Resilience Score: 6/10

TrustRadius' financial resilience is moderately strong following its June 2025 acquisition by HG Insights, a larger, well-capitalized private data intelligence platform backed by Riverwood Capital. The acquisition removes standalone financing risk and provides balance-sheet backing from a growing parent recognized on the Inc. 5000 list for three consecutive years through 2024. TrustRadius operates a recurring SaaS revenue model with vendor subscriptions, intent data, and content licensing—typically producing predictable, contract-based revenue streams. The company also benefits from an established brand and content moat, having operated since 2012 with a large corpus of verified B2B software reviews that would be difficult to replicate. Post-acquisition synergies with HG Insights' buyer-intent and technographic data offer meaningful cross-sell potential across the combined Revenue Growth Intelligence platform. However, several risks temper the score. TrustRadius faces intense competitive pressure from significantly larger players like G2, Gartner Peer Insights, and Gartner Digital Markets (Capterra/GetApp). Revenue depends on discretionary B2B software marketing budgets, which proved cyclical during the 2022–2024 tech downturn. Financial opacity (private-within-private ownership) limits stakeholder visibility, and integration risk including layoffs and product rationalization is elevated following consolidation of the Austin HQ into HG Insights' Santa Barbara operations. Generative AI–driven buyer research also poses a longer-term disruption risk to curated review-site traffic.

Key strengths: Acquired by well-capitalized parent HG Insights in June 2025, backed by Riverwood Capital, Recurring SaaS revenue model with subscription/contract-based vendor payments, Established brand and defensible content moat since 2012 with 400+ review categories, Cross-sell potential with HG Insights' buyer-intent and technographic data platform, Parent HG Insights recognized on Inc. 5000 for three consecutive years through 2024, Raised ~$28-30M in total venture funding pre-acquisition, including $25M Series D in 2019

Risk factors: Intense competition from larger rivals G2, Gartner Peer Insights, and Gartner Digital Markets, Revenue concentration in discretionary B2B software marketing budgets (cyclical), Financial opacity as a private subsidiary of another private company, Post-acquisition integration risk including HQ consolidation from Austin to Santa Barbara, Generative AI disruption threatening value of curated review-site traffic, Deal value undisclosed; no audited financials publicly available

Revenue by geography

Workforce by country

Signed-in users can see whether their own company is exposed to this vendor's disruption, plus the full sub-vendor list and country breakdowns, every in-scope compliance framework plus gaps and next steps, and alerts when any of it changes.

View the full interactive report