Waitly ApS

Denmark · owned by Independent (Denmark) · waitly.dk · 16 vendors

Waitly ApS is a Danish PropTech platform that enables individuals to sign up for waiting lists for cooperative housing (andelsboliger), rental properties, social housing, and allotment gardens in Denmark and Germany. The platform provides transparent queue management and notifications when desired properties become available. It also offers a B2B solution for housing associations, landlords, and property management companies to administer their interest and waiting lists.

Resilience scores

Disruption prediction

Waitly ApS has an estimated 17% probability of disruption in the next 6 months.

10 of Waitly ApS's 16 vendors monitored for disruptions.

Technology vendors

Insights

Last updated 2026-09-15 · revision 18

16 direct vendors, 226 subvendors

Direct vendors by controlling owner country (sample)

Subvendors by controlling owner country (sample)

Migration Readiness: 7/10

Assessed by AI based on technology stack characteristics (cloud-native vs legacy, containerization, microservices), regulatory environment, data residency requirements, financial stability, and vendor lock-in risks. The score ranges from 0-10, where higher scores indicate better readiness for technology migration.

Waitly demonstrates a medium-to-high migration readiness. A significant strength is its highly modern and cloud-native technology stack, which includes Amazon Web Services (AWS), Google Cloud, Netlify for serverless hosting and edge functions, and DatoCMS for headless content management. This architecture suggests a flexible, modular, and cloud-optimized environment, which is highly conducive to migration efforts. The company's multi-cloud strategy (AWS and Google Cloud) inherently reduces lock-in to a single cloud provider. Additionally, the diverse set of 21 services and vendors across five countries (Denmark, United States, Belgium, Italy, Australia) indicates that Waitly is not heavily reliant on a monolithic vendor, offering flexibility in choosing alternative solutions or migrating individual components. However, several critical challenges impact migration readiness. Foremost among these are data residency requirements and existing regulatory compliance gaps. Waitly's current use of sub-processors like AWS and Google Cloud EMEA SARL may involve international data transfers outside the EU/EEA, and its privacy policy lacks specific details on exact locations or transfer mechanisms. This poses a significant hurdle for GDPR compliance and necessitates careful planning and potential re-architecting of data flows during any migration. Furthermore, existing compliance deficiencies with GDPR (e.g., missing DPO, DPIA), SOC 2, ISO 27001, and the Danish Consumer Contracts Act would need to be addressed as part of or prior to a migration, adding complexity and cost. While gross profit shows growth, the absence of detailed revenue data makes it difficult to fully assess the financial capacity to fund a large-scale migration project. The sheer number of integrated services (21) also implies a complex web of integrations that would require meticulous management during any significant migration effort.

Financials

Three-year financials

Financial Resilience Score: 4/10

Waitly ApS shows a classic early-stage SaaS profile with meaningful signs of commercial traction — gross profit nearly doubled in FY2025 (+86% YoY to DKK 1.69M) and the company has built a recurring subscription base of over 40,000 subscriptions across two markets. Distribution through major Danish financial institutions (Danske Bank, Danica) and a formalized governance structure with EY as auditor and an external board provide credibility beyond typical micro-cap peers. However, resilience is materially weakened by widening operating and net losses (net loss DKK -4.4M in FY2025 vs -3.16M in FY2024) and, critically, equity turning negative at year-end 2025 (DKK -988K). Under Danish selskabsloven, negative equity triggers management obligations to consider recapitalisation. The December 2025 entry of Waitly Invest ApS as a 10-14.99% owner suggests a capital raise is underway, but without confirmed fresh capital in 2026, solvency is a near-term concern. The company's small absolute scale (12 average employees, DKK 1.69M gross profit) leaves thin capacity to absorb setbacks in the Berlin/Hamburg expansion, which is still described as a test phase. Denmark concentration and dependency on cooperative-housing regulation add structural risk. Overall, the business is scaling but structurally fragile until recapitalised.

Key strengths: Entirely subscription-based model with 40,000+ subscriptions, Gross profit +86% YoY in FY2025 (DKK 909K → 1.69M), Established niche leadership in Danish cooperative housing waitlists, B2B distribution embedded with major Danish financial institutions (Danske Bank, Danica), EY as auditor and formalized external board including chair Peter T. K. Jensen, Recent ownership change (Waitly Invest ApS Dec 2025) suggests fresh capital

Risk factors: Negative equity at year-end 2025 (DKK -988K) triggering Danish company law recapitalisation obligations, Cumulative losses growing every year from FY2022 (-2.11M) to FY2025 (-4.40M), Scaling costs (Germany office, headcount) outpacing gross-profit growth, Geographic concentration in Denmark; Germany still at test stage, Regulatory dependency on Danish cooperative housing (andelsboligforeninger) law, Small absolute scale limits ability to absorb German launch setbacks, Revenue not disclosed under condensed income statement, limiting transparency

Revenue by geography

Revenue by product/service

Workforce by country

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